España YaoShi
We offer a full range of language and mangement services including simultaneous interpretation, cultural training and event management.
Please see the examples below for Trade Visits, Event Management, Negotiation and meetings, Product Adaptation, and Partner selection.
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Trade Visits
Our Experience with IFEMA
The efficient communication between the two parties enabled IFEMA and the Chinese to come to an agreement quickly on a business model to work together in future projects.
We planned a complete program for IFEMA for the visit of the Chinese delegation:
• Event Management
• Interpretation and Translation
• Transfer and Escort
• Accommodation and organisation of leisure time
We provided high quality language interpretation throughout IFEMA’s company presentation and meetings with various departments including sales and marketing.
Trade Visits - Event Management - Business Meeting - Product Adaptation - Partner selection - Top
Event and Project Management
Our experience with Real Madrid Football Club
With the Marketing Director of Real Madrid Football Club, we set up and ran business meetings in China and were able to close important sponsorship deals for the tour.
Our Principal consultant Yuen Mery Lo managed a complete project during two years to market and organise Real Madrid's football tour of China.
We managed a team of sports marketing specialists, setting up a solid working relationship rapidly and achieving targets on schedule.
We developed strategic alliances with potential business partners and key financial bodies for tour sponsorship and Octagon UK for sports event marketing.
We negotiated various aspects of Sports marketing including Television rights (ESPN) and Players’ image rights and wrote milestone reports and reviewed contractual documents with company lawyer.
Trade Visits - Event Management - Business Meeting - Product Adaptation - Partner selection - Top
Business Meeting
Our experience with Abengoa Solar
With correct negotiation tactics, Abengoa Solar was able to close the joint-venture deal with its preferred Chinese partner.
In the first place, we gave a course on Chinese culture, business protocol and Chinese Guanxi to the Spanish directors who are going to negotiate with the Chinese.
We then provided a first class interpretation services for the Chinese electricity company during their stay in Spain and a complete program to visit the Solar Energy Installation in Seville and attend Energy Conference in Madrid.
Trade Visits - Event Management - Business Meeting - Product Adaptation - Partner selection - Top
Adaptation of products to local market
Our experience with Spanish ham companies
Our Marketing expert Patricia Puente is currently working with Spanish ham companies on adaptation of their products for export to China.
We handle all tasks needed to guarantee success, making it suitable for Chinese culture and market:
- Market research and customized studies on the product
- Advice on export procedure
- Logistic, transport and distribution network planning
- Research on B2B in China
Trade Visits - Event Management - Business Meeting - Product Adaptation - Partner selection - Top
Selection of business partners
Our experience with Siemens
With excellent communication and mutual understanding, Siemens was able to critique more objectively and selects a suitable Chinese business partner for its joint-venture.
We provided high quality interpretation for the Chinese companies during their visit in Zaragoza factory and Madrid office.
Trade Visits - Event Management - Business Meeting - Product Adaptation - Partner selection - Top
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